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First Person: The ‘Human Swan’ inspiring climate action |

1st June 2021
in Sustainability
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First Person: The ‘Human Swan’ inspiring climate action |
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“Flying with birds is the most incredible thing ever. I’m really surprised that everybody doesn’t do it! You see the world from a completely different perspective but also, you can have the most wonderful encounters with birds.

When I was flying across Russia there was this big flocks of birds across to my  right and at one point two of the birds broke away from the main flock and flew with me like I was the lead bird, and it was absolutely magical.

We realized from the last expedition that everything impacting Bewick swan populations was pretty much exacerbated by climate change, and that was an issue we really wanted to focus on.

In addition, I had another close encounter with climate change last year, when we lost our family home in the Australian bushfires. I felt as if I couldn’t ignore it anymore.

Changing the narrative

We want to change the whole narrative around climate change, particularly for those people who look at it and think it’s this horrible scary thing. We want to try to reframe it as a massive opportunity, and show all the incredible ideas and innovators out there who are really trying to do something about it.

And we need a drastic shift in the way our economy works. We have destroyed so much natural habitat in the world that the planet is really struggling to cope. The Circular Economy is the only way to go.

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